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iPhone 15 Launch Event: Key Highlights and New Features Revealed

حدث إطلاق iPhone 15: تم الكشف عن النقاط الرئيسية والميزات الجديدة

by Dr. Isma Amin

Apple is set on improving the standard of smartphones for its users by introducing new and innovative technology in each subsequent product. Similarly, many updates and changes have been made in the new iPhone 15 series, which were unveiled in Apple’s September keynote on Tuesday. The improved and intricate design, USB-C port, and a variety of color options are only some of the highlights.

iphone 15 features revealed

Let’s unwind the innovative features of the iPhone 15 series for Middle Eastern people:

  • When did the event take place
  • When will the iPhone 15 series be available for Middle Eastern people
  • What are the new features of the iPhone 15 series
  • What are some other features of the iPhone 15 series
  • What is Apple’s contribution to reduce the footprint
  • When is the price of an iPhone for people in the UAE
  • What is iPhone 15 price in Qatar, Bahrain, Kuwait and Saudi Arabia
  • Are there payment options for people in the UAE
  • Is iPhone cheaper in Dubai
  • How much is the price of iPhone 15 in the Middle East
  • Comparison of different iPhone Models

When did the event take place

The event, Wanderlust, which was Apple’s September keynote, took place on Tuesday in Cupertino, California.

When will the iPhone 15 series be available for Middle Eastern people

iPhone 15 will launch in Saudi Arabia, UAE, and other Middle Eastern countries on September 22nd.

What are the new features of the iPhone 15 series

Following are some of the key features that have been introduced in the iPhone 15 series:

1.      Dynamic Island:

Dynamic Island

Apple unveiled its new entry-level iPhone 15s, which has a dynamic island as its main feature that houses alerts, notifications, and other functions. It is a newly created, less obtrusive notch at the top of the screen. It’s a tool to track ongoing activities, including directions or the music you’re listening to; the capability was originally added last year to the iPhone 14 Pro models.

boarding time

It’s easier to keep track of multiple things at the same time using the dynamic island. It shows the gate you’re leaving from and what the boarding time is when one is boarding the flight. These features make the dynamic island one of the most useful features of the series.

2.      Super retina XDR

super retina display

The viewing experience has been enhanced in the new iPhone series with Super Retina XDR. The borders are thinner, and the colors are richer in the new iPhone. The brightness has also been enhanced, which reached up to 1600 nits. Another important feature is that this brightness level goes up to 2000 nits when the iPhone is taken out and viewed in the sun.

3.      Sizes

big display

The iPhone 15 is 6.1”, and the iPhone 15 Plus is 6.7”. The space is larger for reading texts and makes it easier to read and watch.

4.      Design and colors

colors

The aluminum closure has rounded-off, contoured, and smoother edges. It has color embedded even though the design is a feature that’s been introduced for the first time in a smartphone. It comes in five different colors. iPhone 15 and iPhone 15 plus will be available in black, yellow, pink, blue, and green.

5.      Matte finish

ceramic shield

The iPhone 15 series has a ceramic shield that protects it against dust and water. It gives off a matte finish and is more durable than the ones that came before it.

6.      Camera

camera

The primary camera now has the capability of recording in 4K. So, everything from everyday selfies to breathtaking landscapes can now be captured in spectacular detail with the click of a button. The user can  get the perfect shot from where they are due to the three optical zoom capabilities.

telephoto

It allows the users to choose a 2x Telephoto to zoom in for that perfect close‑up and to Choose 0.5x to capture way more of the scene with the Ultra-Wide camera. The new iPhone series has up to 4x resolution, which makes it easier to capture all the minor details. Night mode automatically activates in especially dark scenes and now captures even richer color and sharper detail.

camera 2

7.      Better portraits

portrats

Activating Portrait mode is now unnecessary because the iPhone 15 will automatically record depth data for human, canine, and feline subjects. As a result, the user will capture and be able to see their image as a portrait with an optimum blur effect in the Photos app when the user checks later on.

The new Photonic Engine will give a serious boost to the user’s photos. It takes the finest details from a super-high-resolution image and blends them with those of a light-tracking version. As a result, instead of 12MP, one receives a 24MP image. The file size is small enough for easy storage and distribution, making it ideal for casual pictures and every day snaps.

8.      Bionic Chip

Performance

The GPU found in the new A17 Pro chip is made on a 3-nanometer process. There are also 19 billion transistors within. A total of four “efficiency” cores and two “high-performance” cores will be included.

bionic chip

Apple has also claimed in the event that its artificial intelligence accelerator, the Neural Engine, will be twice as fast due its use of 16 cores. Its six-core GPU is 20% quicker than the previous generation and that it is designed with gaming in mind rather than artificial intelligence. Now gaming on phone will be easier, faster and uninterrupted.

9.      Battery

battery

iPhone 15 has an all-day battery life with up to 26 hours of video playback on iPhone 15 plus and 20 on iPhone 15. iPhone 15 Plus has a bigger battery.

10.      Audio

The new and better machine learning enhances the quality of the audio and makes the experience even better for the user. It prioritizes the voice of the person talking when there is a crowded or noisy place around.

road assistance via satellite

One comes across situations many times when there are no cellular signals and no WIFI. Situations like these create panic, but no more, as the iPhone’s roadside assistance via satellite, now allows users to get help even when there are no signals.

roadsidee assistance

It uses the same technology as existing satellites. All the user has to do is to connect with the roadside assistance. There will be options to choose from. Once the user selects the problem, it will connect the user to a nearby satellite to get help from a roadside assistance provider.

roadside

Is this service available for free

The satellite service is available for free for iPhone 15 users for the first two years.

13.      Wideband Chip

ultrawide band

Now, finding people in crowded spaces has been made easy using the precision finding on iPhone 15 and iPhone 15 plus. The precision finding is available on Find My Friends. It incorporates the Ultra-Wideband chip to enhance its efficacy.

find my

All the user has to do is share the location with the friend using Find My, and the technology will lead the user to their friend. This feature promotes connection and ease for iPhone users.

direction

14.      USB-C and Magsafe

usb c

Apple has introduced USB-C for iPhone 15 and iPhone 15 Plus. It allows the users to charge up to 50% of the battery in 30 minutes only with the 20W USB-C. This is one of the most rapid charging Power adapters. Moreover, apple is also introducing USB-C for AirPods.

usb c for airpods

Another option to charge is to use a MagSafe Charger. This allows the user to charge efficiently and really fast without a wire.

magsafe 1

15.      Action Button

The iPhone Pro’s left-side ringer switch has been replaced by the Action Button. The user can use it to launch apps, launch the camera, activate the flashlight, and more.

action button

16.      IOS 17

The iPhone 15 series will have iOS 17 with amazing features like StandBy mode, interactive widgets, Live Voicemail, and Contact Posters, which will likely change the way you use your iPhone.

The iPhone 15 series will have iOS 17 with amazing features like StandBy mode, interactive widgets, Live Voicemail, and Contact Posters, which will likely change the way you use your iPhone.

What are other features of the iPhone 15

Following are some of the new features of the iPhone 15 series:

·         The health app:

A user’s health and fitness data can be easily accessed and safely shared with friends, family, and medical professionals. This can be done while keeping the data safe and private.

·         Passkeys:

Passkeys use one-time digital keys to access apps and websites without requiring a user to provide a password. The user can verify their identity with either Touch ID or Face ID. It’s safe and easy to use.

·         Private browsing

Safari’s Enhanced Private Browsing feature disables trackers, deletes tracking URLs, and locks windows when they are not in use.

·         Personal voice

Personal Voice allows the user to record a voice that sounds just like them so that they can use Live Speech to continue communicating if they are at risk of losing their speech. This makes it a powerful tool and a big step ahead in technological advancements available to the common man.

·         Assistive access

Assistive Access allows people with cognitive disabilities to personalize their interactions with apps and websites. For instance, the Home Screen can feature huge text and icons, while Messaging can provide visual communication options like video messages.

·         VoiceOver

The screen reader VoiceOver explains everything that is happening on the iPhone to users who are unable to see, are blind, or have low vision. It can give a thorough description of people, things, text, pictures, and even graphs.

What is Apple’s contribution to reduce the footprint

recycled content

The battery in the iPhone 15 is made entirely of recycled cobalt, while the MagSafe inductive charger is made entirely of recycled copper foil. 99 percent of iPhone packaging is fiber-based and made from wood fibers that are either sustainably harvested or recycled. And the box is still not wrapped in plastic.

recycled copper

When is the price of an iPhone for people in the UAE

 

 

The 128GB, 256GB, and 512GB variants of the iPhone 15 and iPhone 15 Plus are available for  AED 3,399,  AED 3,799, and AED 4,649 for the iPhone 15 and AED 3,799, AED 4,199, and AED 5,049 for iPhone 15 Plus.

The price for Iphone 15 pro starts from 4,299 AED and  price for IPhone 15 pro max starts at 5,099 AED.

The 128GB, 256GB, 512GB, and 1TB models of the iPhone 15 Pro cost AED 4,299, Dh4,699, AED 5,549, and AED 6,399, respectively. They have made some changes with the iPhone 15 Pro Max: There is no longer a 128GB model, and prices for the 256GB and 512GB variants are now AED 5,099 and AED 6,799, respectively.

What is iPhone 15 price in Qatar, Bahrain, Kuwait and Saudi Arabia

  • The iphone 15 series will start from QAR 3,668 in Qatar.
  • It will be BHD 387 in Bahrain.
  • It will be KWD 248 in Kuwait.
  • It will be SAR 3,770 in KSA.

Are there payment options for people in the UAE

Apple offers buyers a few options that are besides paying the full amount for an iPhone.

  • The first option is to pay in 0% installments, which can be arranged with the user’s bank.
  • Apple has partnerships with Abu Dhabi Commercial Bank, First Abu Dhabi Bank ,Abu Dhabi Islamic Bank, Mashreq, Emirates NBD, and Citi in the United Arab Emirates.
  • If the user has any Apple products stashed away, they can trade them in for cash credits, which could be worth Dh2,385. This choice is better and suitable for many iPhone users because it promotes sustainability and is also an economical option.

Is iPhone Cheaper in Dubai

Yes, buying phones in Dubai is less expensive due to the tax rates. Numerous nations impose high GST taxes, which is why phone costs rise in those nations.

How much will be the price of the iPhone 15 in the Middle East

iPhone 15 and its variants will have a starting price of  3,399 AED.

Comparison of different iPhone Models

Following is the comparison of the iPhone 15 Pro Max, iPhone 15 Pro and iPhone 15:

comparison

iPhone 15 Pro max iPhone 15 Pro iPhone 15
Starting at $1199 Starting at $999 Starting at $799
6.7″ 6.1″ 6.1″
Super Retina XDR display Super Retina XDR display Super Retina XDR display
Dynamic Island Dynamic Island Dynamic Island
A17 Pro chip A17 Pro chip A16 Bionic chip
6-core GPU 6-core GPU 5-core GPU
6-core CPU 6-core CPU 6-core CPU
Pro camera system

48MP Main-Ultra Wide-Telephoto

Pro camera system

48MP Main-Ultra Wide-Telephoto

Advanced dual-camera system

48MP Main Ultra Wide

Up to 29 hours of video playback Up to 23 hours of video playback Up to 20 hours of video playback
USB-C USB-C USB-C
256GB 128GB 128GB
512GB 256GB 256GB
1TB 512GB 512GB
1TB

Function

2796-by-1290-pixel resolution at 460 ppi 2556-by-1179-pixel resolution at 460 ppi 2556-by-1179-pixel resolution at 460 ppi
Height: 6.29 inches (159.9 mm) Height: 5.77 inches (146.6 mm) Height: 5.81 inches (147.6 mm)
Width: 3.02 inches (76.7 mm) Width: 2.78 inches (70.6 mm) Width: 2.82 inches (71.6 mm)
Depth: 0.32 inch (8.25 mm) Depth: 0.32 inch (8.25 mm) Depth: 0.31 inch (7.80 mm)
Weight: 7.81 ounces (221 grams) Weight: 6.60 ounces (187 grams) Weight: 6.02 ounces (171 grams)
.5x, 1x, 2x, 5x optical zoom options .5x, 1x, 2x, 3x optical zoom options .5x, 1x, 2x optical zoom options
Night mode portraits Night mode portraits
Source: Apple Source: Apple Source: Apple

Conclusion

In its September event, Apple launched the new iPhone 15 series, which consisted of four new iPhones: iPhone 15, iPhone 15 Plus, iPhone 15 Pro, and iPhone 15 Pro Max. These new phones have new and innovative technologically advanced features incorporated into them that are set to change the way users use their iPhones. The features will enhance user productivity and performance and will set a new milestone.

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